{"id":22625,"date":"2025-08-12T08:44:55","date_gmt":"2025-08-12T06:44:55","guid":{"rendered":"https:\/\/www.heliotis.com\/guiding-principles\/"},"modified":"2025-11-09T13:56:49","modified_gmt":"2025-11-09T12:56:49","slug":"guiding-principles","status":"publish","type":"page","link":"https:\/\/www.heliotis.com\/en\/guiding-principles\/","title":{"rendered":"Guiding Principles"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"22625\" class=\"elementor elementor-22625 elementor-1498\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ee465c8 e-flex e-con-boxed e-con e-parent\" data-id=\"ee465c8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-67ed16a e-con-full e-flex e-con e-child\" data-id=\"67ed16a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6c8d07c elementor-widget elementor-widget-heading\" data-id=\"6c8d07c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Our compass for the future<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa61630 elementor-widget__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"fa61630\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Our guiding principles give Heliotis a clear direction. They combine technological vision, economic strength and a lived corporate culture \u2013 and keep us on course for success.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d558c5b elementor-widget__width-initial elementor-mobile-button-align-stretch elementor-widget-mobile__width-inherit elementor-widget-tablet__width-initial elementor-button-align-stretch elementor-widget elementor-widget-form\" data-id=\"d558c5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;button_width&quot;:&quot;20&quot;,&quot;step_next_label&quot;:&quot;Next&quot;,&quot;button_width_mobile&quot;:&quot;100&quot;,&quot;button_width_tablet&quot;:&quot;100&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"New Form\" aria-label=\"New Form\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"22625\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"d558c5b\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"Guiding Principles\" \/>\n\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"queried_id\" value=\"22625\"\/>\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-above\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-name elementor-col-70 elementor-md-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[name]\" id=\"form-field-name\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Enter your email\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-20 e-form__buttons elementor-md-100 elementor-sm-100\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">get news<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0ec072d e-flex e-con-boxed e-con e-parent\" data-id=\"0ec072d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ef7af0c elementor-widget elementor-widget-heading\" data-id=\"ef7af0c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">What we measure ourselves against<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e716000 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"e716000\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Our guiding principles<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-20b1fe5 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"20b1fe5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>These five guiding principles are our benchmark and our decision-making aid. They provide clear orientation, set the framework for strategic action and connect our technological vision with economic responsibility and a strong corporate culture. We align ourselves with them \u2013 today and in the future.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-36dfbbe e-con-full e-flex e-con e-child\" data-id=\"36dfbbe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-aa87377 e-con-full e-flex e-con e-child\" data-id=\"aa87377\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-d38fdc9 e-con-full e-flex e-con e-child\" data-id=\"d38fdc9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0643e84 elementor-widget elementor-widget-heading\" data-id=\"0643e84\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Guiding principle 1<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19acb3c elementor-widget elementor-widget-heading\" data-id=\"19acb3c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Recognized worldwide in Vision &amp; Metrology<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ae587d5 elementor-widget elementor-widget-text-editor\" data-id=\"ae587d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>We want to be recognized worldwide as a <strong>leading company<\/strong> for image processing and optical metrology. Our name should stand for highest precision, technical excellence and future-oriented innovations.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-aafbed7 e-con-full e-flex e-con e-child\" data-id=\"aafbed7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a4a3714 elementor-widget elementor-widget-heading\" data-id=\"a4a3714\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Guiding principle 2<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a958ef8 elementor-widget elementor-widget-heading\" data-id=\"a958ef8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Unique technology platform, broad markets<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1490187 elementor-widget elementor-widget-text-editor\" data-id=\"1490187\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Our technology platform enables innovations for a variety of different applications and industries. This market diversity ensures stability, resilience and long-term growth.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5bc0a61 e-con-full e-flex e-con e-child\" data-id=\"5bc0a61\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-25fddb2 elementor-widget__width-inherit elementor-widget elementor-widget-image\" data-id=\"25fddb2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1033\" src=\"https:\/\/www.heliotis.com\/wp-content\/uploads\/2025\/11\/artwork1_bw-scaled.webp\" class=\"attachment-full size-full wp-image-28230\" alt=\"\" srcset=\"https:\/\/www.heliotis.com\/wp-content\/uploads\/2025\/11\/artwork1_bw-scaled.webp 1920w, https:\/\/www.heliotis.com\/wp-content\/uploads\/2025\/11\/artwork1_bw-300x161.webp 300w, https:\/\/www.heliotis.com\/wp-content\/uploads\/2025\/11\/artwork1_bw-1024x551.webp 1024w, https:\/\/www.heliotis.com\/wp-content\/uploads\/2025\/11\/artwork1_bw-768x413.webp 768w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-14da8ed e-con-full e-flex e-con e-child\" data-id=\"14da8ed\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-697780b elementor-widget elementor-widget-heading\" data-id=\"697780b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Guiding principle 3<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8127ebf elementor-widget elementor-widget-heading\" data-id=\"8127ebf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Differentiation<br>through deep-tech innovations<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d6de4c elementor-widget elementor-widget-text-editor\" data-id=\"8d6de4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>We focus on pioneering deep-tech solutions that clearly set us apart from the competition. Through continuous research and development, we create unique added values that make our customers more successful in the long term.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3b3adac e-con-full e-flex e-con e-child\" data-id=\"3b3adac\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-0c30e1f e-con-full e-flex e-con e-child\" data-id=\"0c30e1f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3708a73 elementor-widget elementor-widget-heading\" data-id=\"3708a73\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Guiding principle 4<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a5c997e elementor-widget elementor-widget-heading\" data-id=\"a5c997e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Independent and financially robust<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d200ef elementor-widget elementor-widget-text-editor\" data-id=\"1d200ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Our independence gives us the freedom to think and act long-term. A solid financial base enables us to seize opportunities and take responsibility for sustainable growth.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8003abe e-con-full e-flex e-con e-child\" data-id=\"8003abe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1a1c1d0 elementor-widget elementor-widget-heading\" data-id=\"1a1c1d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Guiding principle 5<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6cd1cbf elementor-widget elementor-widget-heading\" data-id=\"6cd1cbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Top workplace for a top team<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5604dd7 elementor-widget elementor-widget-text-editor\" data-id=\"5604dd7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>We offer an inspiring environment in which talents can fully develop their skills. Modern equipment, exciting projects and a culture of cooperation promote top performance.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Our compass for the future Our guiding principles give Heliotis a clear direction. They combine technological vision, economic strength and a lived corporate culture \u2013 and keep us on course for success. What we measure ourselves against Our guiding principles These five guiding principles are our benchmark and our decision-making aid. They provide clear orientation, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-22625","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.heliotis.com\/en\/wp-json\/wp\/v2\/pages\/22625","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.heliotis.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.heliotis.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.heliotis.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.heliotis.com\/en\/wp-json\/wp\/v2\/comments?post=22625"}],"version-history":[{"count":0,"href":"https:\/\/www.heliotis.com\/en\/wp-json\/wp\/v2\/pages\/22625\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.heliotis.com\/en\/wp-json\/wp\/v2\/media?parent=22625"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}